Ford is preparing for one of their most important new product roll-outs in quite some time. The 2015 Mustang will soon hit showroom floors around the world. This car is a brand within Ford, and the image of Mustang often reflects to many enthusiasts the image of Ford. The Blue Oval has made incredible efforts to market the all new Mustang, We’ve seen the Mustang Countdown video series, numerous TV commercials and car show appearances, as well as other more artistic videos.
The latest series is the #InAMustang set. These appear to be aimed right at the heart or sentimental reasons why Mustang owners hold a special place in their hearts for the pony car. Ford has already uploaded several of these and continues to do so each day.
There’s New Toy, where a dog is obsessed with the old ’99 Mustang GT, and gets depressed when the car is sold. Of course everything turns out alright when his human shows up in the driveway with a shining red ’15 GT.
In Aidin and Olivia, young Aidin learns to love a classic Mustang while wrenching with his dad from a young age. The neighborhood cutie notices the boy and by the time Aidin is old enough to drive the car’s ready. Later Aidin sells the ’65 and buys Olivia an engagement ring, trading the car he loved for a lifetime with the woman he loves more. As time progresses in the video Olivia eventually surprises her husband with a new ’15 GT, and the two are on the road again just like when they were teenagers.
There are more and we have to admit that each short film is a little on the sappy side but the theme is almost always the same, letting go is hard, but trading up is a chance for new memories. Still it strikes at the heart of Mustang ownership and what the brand and the car means to so many owners. It’s a also a nice way to catch some glimpses and the noise of the ’15 GT which is our favorite thing about the whole series.