Power Automedia is proud to welcome Lunati, one of the most iconic brands in the automotive performance aftermarket and racing industries, to its family of enthusiast-focused digital magazines.

Lunati is one of the leading manufacturers of high performance engine components to complete your short block and long block assemblies, boasting a sprawling catalog of camshafts and camshaft kits, valvetrain components, pistons, connecting rods, crankshafts, and even complete Chevrolet engine kits featuring the very best in rotating assembly components. The company, which has been in operation for nearly half a century, has seen a rebirth over the last decade, dubbed “the new Lunati,” as a new investment group made up of industry and racing veterans assumed ownership of the brand in 2007 to help guide it into the future.

Lunati has served racers and engine builders since the mid-1960’s when its founder, drag racer Joe Lunati, began grinding his first camshafts while working for a Memphis, Tenn. production engine builder. During his lengthy racing career, Lunati had learned the secret to making horsepower could be found in the cylinder heads, induction system, and the camshaft. In 1968, after a stint match racing a Funny Car, Lunati made the decision to open his own cam grinding shop. By 1970, he’d created his own niche in the racing marketplace with sportsman drag racers and local competitors. Along the way, Lunati expanded beyond camshafts and valvetrain components to add rotating assembly parts to its repertoire.

The Lunati brand was founded on the principle of one-on-one personal service, quality products, and expert advice — a primary focus the company still operates by today.

Lunati’s home on the web includes their complete product lineup as well as some great technical information regarding cams, rods, pistons, and valvetrains to help you understand and select the proper components for your engine. Lunati’s Facebook page also contains a wealth of content, including product information, customer rides, and a whole more. Look for upcoming technical articles, product spotlights, and project car builds with Lunati on many of Power Automedia’s network of magazines.